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Winning awards is about more than one night of celebration and a gleaming new
trophy. It’s about forging a reputation for yourself and your company in
the eyes of the industry. And it’s about establishing benchmarks in promotional
marketing for others to live up to.
But what goes into creating an award-winning promotional marketing campaign?
What qualities turn an agency or in-house team into hot property? What is the
true definition of ‘Best-Practice’?
At this unique one day conference devoted to excellence, you can find out exactly
what made winning campaigns effective and successful, and the qualities the judges
are looking for when it comes to assessing the latest round of awards entries.
Winners from the Institute of Sales Promotion’s 2002 Awards, the promotional
marketing industry’s leading awards scheme, reveal how they created, planned
and executed innovative campaigns that achieved outstanding results and won the
admiration of their peers.
By coming to this important event you will also hear from individuals and companies
who have sustained marketing excellence over the years, and you’ll be able
to network with other like-minded marketers, who aspire to be the best.
Who should attend?
Agency marketers across all disciplines, in-house promotional marketing professionals
and anyone who wants an insight into how the best in the business achieved their
award-winning results, will benefit from what promises to be a fascinating and
informative day.
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